Designation – Research Analyst
Location – Mumbai
About employer– Nielsen
Job description
Responsibilities
- Providing high quality quantitative analytics that provides guidance on addressing our clients’ pertinent marketing issues.
- Helps put together the study analysis plan, along with preparing study designs and base size estimates to support client proposals
- Analyzes research results and creates client deliverables and/or visuals to communicate research insights to other team members
- Works on advanced statistical analyses such as multivariate techniques, advanced regression analysis, probabilistic models, discrete choice, etc
- May have to assist with the development and implementation of a statistical model
- Understand analyses objective and accordingly execute established syntaxes/standards when performing statistical analyses
Qualification and Skills Required
- Understand analyses objective and accordingly execute established syntaxes/standards when performing statistical analyses
- Uses statistical software to perform statistical analyses
- Generate deliverables that are accurate
- Maintains accurate documentation of scheduled work, analyses and job-related issues
- Provide reporting manager with study updates
- Synthesizes data and develops actionable recommendations for clients, when required
- Education and Work Experience
- Bachelors or Masters degree in Mathematics, Statistics, Economics, Psychology, Marketing, or a related field
- Good oral and written communication
- Analytical thinking
- Experience with data analysis and interpretation
- Knowledge of marketing research concepts and principles
- Knowledge of Microsoft Word, Excel, and PowerPoint
- Knowledge of statistical software, such as SAS, SPSS, R
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